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The Dough Collective, Sydney City

by Justine Crowley (follow)
Independent Business Consultant, Doctor, HubGarden Editor and Author/Publisher of four self help books: www.smashwords.com/profile/view/JustineCrowley
Sydney City (112)      Bakeries (17)      New Sydney Food Businesses February 2014 (7)      Bread (2)     

the dough collective, the dough collective sydney city
Fresh breads with ample sample tastings available

The Dough Collective in the city is a brand new artisan inspired bakery. They've only just opened up in the last two weeks, as at the time of writing this. They're right in between Mizuya, and right opposite the cinemas on George Street.

the dough collective, the dough collective sydney city
More on the sweeter side. Don't be fooled.

Their vision is adopted on a slow and steady wins the race ideology when it comes to handcrafting some fine, quality artisan breads. Both sweet and savoury types are enjoyed and available. They do not use any of that pre-made bulk buy type of ingredients that many bakeries around Sydney use. Mathematically speaking, there are over 58 different breads to choose from, a combination of sweet and savoury.

the dough collective, the dough collective sydney city
Great ambience. Surprisingly stylish for a bread joint.

Their dough is prepared from scratch, and with your tongs and dish in tow to self serve; you will be able to grab a glimpse of the kitchen through some visible enclosed glass within the middle back of the store. You will be able to see and appreciate quality dough, and yes that lovely home and freshly baked smell speaks volumes for itself. Absolutely, they say that time is one of their secret ingredients.

the dough collective, the dough collective sydney city
Popular Chinese Goji bread

You're not quite near Chinatown, yet that feel comes along prematurely. Grab yourself a pair of tongs, and a dish - just help yourself. Great news - these guys are super generous. A big fat yes to all samples are available to you to also see the breads cut up, and to help yourself before picking yourself a piece of bread.

the dough collective, the dough collective sydney city
Tongs and plates at the front. Self service.

I went for something savoury and something sweet. For the savoury I went for the Gourmet Hot Dog ($3.95, and starred as a recommendation) - comprising of a spicy sausage with real dijon mustard seeds. Needless to say, my plan was to walk to Newtown from the City (mission accomplished), and by the time I arrived at Broadway Shopping Centre, I was still eating this. I was so full, I had to throw the last little bit in the bin. On the sweet side, I kept my chocolate scone ($1.30) for later. Wow, that was chock a block filling too.

the dough collective, the dough collective sydney city
My treats for now

The breads (except for the scones) are rather large in size, and they are meant to last. Sweet products last up to three days, while savoury products will last up to two days. All products can easily be stored in a freezer for up to one full month. The attendant serving me also advised that you should seal the bread in an air tight container in a cool, dry place. Furthermore, the bread should not be cut into pieces for storage if parts of these cuts are not intended to be enjoyed for immediate consumption.

the dough collective, the dough collective sydney city
The recommended one

Furthermore, if re-heating any bread from The Dough Collective; you need to allow the bread sufficient time to defrost at room temperature. They then further advise you to spray with a bit of water, and to then re-heat in an oven. Even in a microwave is surprisingly ok. Not sure about gluten free. The staff could not tell me much about this. Coffee is available too, and Pay Pass is also available. First time ever, pay for your dough via the plastic (maybe fantastic) credit card.

the dough collective, the dough collective sydney city
A staff member with some chocolate bread

Rating: 10/10

the dough collective, the dough collective sydney city
Chocolate scones

Where: Shop G5, 614 George Street Sydney NSW.
Why: Handcrafted, artisan breads made with love. Sweet and savoury equally as good.
Cost: As I wasn't too hungry on the last occasion here, my bill came to $5.25.
When: Snack. Morning tea. Lunch, or even dinner. Even when entertaining guests. Have some for now, and also have some for later if you wish. Completely up to you.

the dough collective, the dough collective sydney city
So full

Good for kids: Yes.
Take away: 100%, that's the whole point.

the dough collective, the dough collective sydney city
At the front counter

the dough collective, the dough collective sydney city
Their philosophy. Is the proof in the bag?

the dough collective, the dough collective sydney city
Outside window display

the dough collective, the dough collective sydney city
Located right at the busy, crazy cinemas hub of George Street.


# Sydney City
# Bakeries
# Bread
# New Sydney Food Businesses February 2014
I like this Article - 5
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[ Submit a Comment ]
Hi Yumch

Sure, and we appreciate your comments and opinions on Sydney Food Lovers. I don't know about East Ocean as I am still relatively new to Sydney, yet when I visited this establishment the bread was beautiful - what I tried anyway. Different to Bread Top, and it's super filling. Again, for me anyway.

Readers, Sydney food Lovers does not mind criticism.


Its a rip off. Its just copying bread top and charging triple the price. The flavours are just trying to trick qwei lo's. Its the same dodgy owner that runs that dirty yum cha place East Ocean.

Thanks Hayley, it is a great place when it is stocked up with some beautiful artisan breads. And that smell. I know, the city can be crazy. Thanks heaps :)
This place looks absolutely amazing! Pssht, and I thought Bread Top was good! Haha! Such a shame its right in the middle of the city, as I try to avoid the city as best I can! Will have to try to make a quick venture in with a quick getaway sometime. Great post, Justine!
Hi Dom

Sorry to hear about your disappointment with this establishment. The breads were handled with care and in a hygienic manner when I was there. When working with food in any way, I always wash or sanitise my hands. With children, sure the parent should have done something, yet some people can be quite shy in public situations. I did not touch hardly any of the samples, and just went with my senses with the purchases. Life is a risk, and I am still standing on the integrity of this article as my visit to this establishment was top notch and worth raving about. With the samples, they are generous.


I visited this place yesterday on the strength of your article, Justine. I was disappointed to see the unhygienic way the breads are displayed - it's even worse than Bread Top. I saw one child literally place their head inside the cabinet of breads, and then her arm right across trying to point something out to her parent who did nothing to stop the child. I also wouldn't touch the bags of samples that people stick their hands in. While the product looked delicious, I walked out empty handed.
Hi Chloe'

Agreed. This establishment does not exude the chain like feel of Breadtop. The quality (for starters) is better, and it is the ultimate and innovative artisan self-serve bakery on steroids. Love the generous sample tasting. Thank you for your comment, and please try it out. I think you'll love it :)


This place looks delicious, and like a more gourmet version of Bred Top. I must try it out
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